Vintage Advertising Lighter-Happy Motoring!

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Take home a piece of history today with this vintage form of advertising. Unlike business cards, which are destine to be tossed aside or buried in a wallet for years to come, these lighters are something unique. Why chose something as temporary as cardboard to advertise when your product or business could be picked-up 20 to 40 times a day? Back in the 1950’s, this thought changed the marketing world, and advertising lighters were born. These practical pieces feature a colourful enamel logo on one side, and a slogan or address on the other; perfect for keeping your enterprise top-of-mind for whomever kept this high-tech business card in their pocket.

This lighter by Rolex (no affiliation with the watch company) features the Esso logo on one side, and their slogan “Happy Motoring!” on the obverse. It comes complete in it’s original box with wrapping tissue. Take home a unique piece of history today.

Model: Rolex (no affiliation with the watch company)

INV#: i-18671

Our listings only represent a small selection of our inventory. Come in and see our store, just off Springfield behind Cloverdale Paints, you never know what you’ll find.

Feel confident buying from Premier, we offer a 30 day warranty on most items, some exceptions do apply.

Price: 49.95

You're viewing legacy content.  To view current inventory please go HERE.